Promotion Packages

Most people find outabout your sale the day after

Somebody's shopping for a fall heifer. They hear about your sale Tuesday. It closed Monday night. That's not a bad buyer and it's not a bad sale — it's a discovery problem.

79,000Group members
603Sales on the calendar
274In October alone

Your sale is already listed. Free.

Every sale on the calendar gets a line and a link, whether you pay or not. That isn't the offer — that's just the calendar doing its job. If your sale isn't on there, send the date and your catalog link and it goes on.

The packages below buy something different: attention. Being listed and being seen aren't the same thing.

What you can buy

Basic
$250
Unlimited slots
  • Pinned post to the group with your sale link
  • Mention in the Sunday email
  • Your standard calendar listing
Book Basic
Featured
$500
4 sales per week
  • Everything in Basic
  • Dedicated email to the whole list
  • Countdown reminder the week of
  • Highlighted row on the calendar
Book Featured
Headline
$750
1 sale per week
  • Everything in Featured
  • Top of the calendar, above every other sale
  • Day-of “bidding closes tonight” post
Book Headline

How to book

Reply with three things: your sale date, your catalog or bidding link, and which tier. I'll tell you what's open that week — and I'll tell you straight if I don't think it's worth it for your sale.

Email about your sale

Questions people actually ask

When should I book?

Three to five weeks before your sale. Earlier than five weeks and you haven't finalized what's selling. Inside two weeks the catalog's printed and the money's spent — and so is most of the benefit.

Why won't you just post my cattle in the group?

Facebook prohibits buying, selling and trading live animals anywhere on the platform, groups included. It's enforced automatically and groups get removed over it. So we point at your sale and send people to your site. That's allowed, and it puts the traffic on your page instead of in a comment thread where you can't do anything with it.

Why cap Featured and Headline?

A feed with eight promoted sales in it promotes nothing. The caps are what make the slot worth buying.

Do you take a cut of what I sell?

No. No commission, no deposits, no escrow. You're buying promotion, not a sale service. What happens between you and a buyer is entirely yours.

Is promoted content labeled?

Yes, every time. A group that hides paid placement stops being worth reading, and then the promotion isn't worth buying either.